• ISBN13: 9781857885026
• Condition: NEW
• Notes: Brand New from Publisher. No Remainder Mark.

Product Description
From one of the United Kingdom’s leading search engine optimization (S.E.O) experts who has worked with major companies like Amazon.com, the most comprehensive, accessible and up-to-date guide to S.E.O available. Written in a readable style for the beginner, but at the same time comprehensive enough for the skilled marketer, Get to the Top on Google will show businesses, both large and small, how to improve their search engine rankings, leads and sales. Get to the T… More >>

Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings — and Stay There

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Now, I am going to give you 9 powerful tips you must take into your action seriously for your blog online marketing. With those tips, you can build highly successful and profitable blog online and earn money on the internet. All you have to do is to take those tips in your action and marketing plan seriously.

My investigations show that blog is one of the most popular and effective ways to earn money on the internet. Now, most of people have their own blog online. Also, most internet entrepreneurs use blog as their internet marketing tools to advertise and sell their products or services.

Actually, blog online marketing is not all that hard if you know what you are doing. However, if this is your very first blog and you are wondering how to get readers or subscribers to it then you are in the right place. First let me just say that marketing your blog is going to require patience, and being consistent.

READ THIS: If you are looking for how to build successful and profitable blog online. I am sure that those tips in this article will help you get the ideas of how to setup your own blog in the right way.

Here are some great tips to use when trying to get your blog out there and get new readers. You’ll discover workable tips and secrets of how to build successful blog and earn money with your blog.

1) The first key for your successful in blog online marketing is to update your blog frequently. We can not put enough emphasis on this tip. If you tell your readers that you are going to update your blog daily, then do it. If you tell them that you will be writing in your blog weekly, don’t let them down. Your readers are what make your blog successful. You may not realize this in the beginning, and you will have few readers in the beginning as well, but you will eventually build a readership base and have people checking out your blog regularly. Maybe you do not plan on telling your readers how often you will update your blog. That is ok too. However, think about this, if you were reading a blog on a weekly basis, and you expected to see the blog that you like to read updated at least once a week, you would be very disappointed to find out that it was not. Sure, things happen that might prevent you from updating, and that is expected, and excused, but week after week can hurt you and cause you to lose readers.

2) You are going to want to be sure that all of your posts are formatted. Doing so will leave out any confusion for the search engines and you will have everything nice and neat and all organized. The label tags are there for a reason when you are dealing with blogs. So using them and not leaving them out is a great idea.

3) I would recommend you to ensure that your blog has the track back feature. Let me tell you why. When you have the track back feature on your blog, you are allowing other people to link back to your blog. Maybe someone has a post to post on their blog that is relevant to one of yours. They can use the talkback to your post, and send their readers to your blog so that they know what they are referring to. Another good thing to remember is that if someone gives you a track back, it is a courtesy to return that to their blog if at all possible.

4) Having a Google account and submitting a sitemap is almost a must when you are blog online marketing. Doing so will allow Google to know how often you are updating your blog and they will automatically know of any changes that you have made to it as well. This will let Google get those new pages indexed faster and get them into search results much quicker than if you did not have the sitemap. There is a certain way you have to do the sitemap for Google, and they can explain that to you. Just know this is an important step to blog online marketing.

5) Exchanging links with authority blogs and websites that are in your same market is another great way to get the word out about your blog. The authority sites are going to have a higher page rank, and will also be listed high in Google’s search results. So do some searches and check those out and see if they are up to exchanging links. If they are not, you could always just add those into your blogroll. You do not need permission to do that if they are not into linking. However, in the world of blogs, most blog owners are thankful for all links, and are willing to return the favour.

6) Tracking is another part of blog marketing that is so very important. You want to be able to track your visitors and clickers to know where they are coming from. You want to be able to tell what keywords they searched on to find your blog and where they did their searching. Doing so will help take out all of the guess work when it comes to blog marketing. You will know what keywords are working, and which are not.

7) Allowing RSS feeds from your blog is also another great blog online marketing tool. You are going to find that when you allow RSS feeds, your blog is going to end up all over the internet with a link back to it and that is a good thing. This is a wonderful way to get links to your blog with little or no effort. People that subscribe to your blog’s RSS feeds are able to then post your blog posts on their sites or blogs. This in return gives you a link on their site or page that they have you on.

While you are working on your readership base, and trying to gain readers, you are going to find that commenting on blogs that are relevant to yours will surely help. Find a blog that is on the same topic to yours, or close to it and leave comments. You can also make a track back with your blog postings to comment on your own blog. Doing so will probably more than likely give someone else the urge to track back to your blog. This will be good for it as well. Commenting on blogs that get many comments will make your blog seen by those interested in that market. You will gain traffic and readers that way, and it is easy as well as free.

9) Learn and apply SEO to your blogs. SEO is search engine optimization. You are going to find that if you want your blog to go anywhere, you need SEO, and you need to know how to use it to the advantage of your blog. Just like a website, a blog will be better off optimized.

Final thoughts, blog online marketing is only as hard as you make it. Use these powerful tips and get your blog out there and seen today!
Learn more now about blog online marketing to start & grow your highly profitable and successful home based internet marketing business with your blog today! You’ll discover great tips, workable & proven techniques, top secrets and steps-by-steps of how to get your blog been #1 ranking in major search engines, drive a ton of relevancy traffic and earn money on the internet with your blogs. Also, you will save a lot of your time & money to learn by yourself.

Read more articles, news and up-to-date information about home based internet marketing business and how to earn money on the internet at:
http://www.zMakeMoney.com/blog

*Reprint Policy: Reprint in full with writer’s name, contact information, active links and brief bio.

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www.onlinemediatoday.com – Online Media Today Magazine Publisher Jim Gibson shares basic tips on effective Search Engine Optimization (SEO) including website structure and site content analysis.

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Eben Pagan, Founder of The Altitude Training Program, reveals three mindsets for making money and talks about specific marketing methods he has used to grow his own company. For more information and more free training videos, go to www.getaltitude.com

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It’s not a business secret that viral marketing can achieve great things for a business, and if you’re lucky you may even have experienced it yourself. The hottest business advice says: creating something truly unique and people will spread it willingly across the web for you. Virals are cheap, people love them and a successful one will get your business buzz for a long, long time. So what is the secret to creating these elusive but highly successful ads? Watch this free business TV show to find out what thought leadership strategist David Scott, founder of Ads of the World Ivan Razl, and Ypulse.com founder Anastasia Goodstein say about producing great virals. Looking for more free tips and advice on how you could be making more sales? There are hundreds more shows to watch and post up on your own website or blog! See More – just visit www.yourbusinesschannel.com Hear about the very latest show releases, as well as other yourbusinesschannel news by visiting our blog at http

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www.fathomseo.com – Blogging Tips from an Expert. What makes some blogs better than others? How important are subscribers, Google PageRank, and Technorati score? What can you do to make your blog stand out? Jim Kukral and Paul Richlovsky of www.fathomseo.com discuss some blogging tips for what really makes a good blog in the age of social media/Web 2.0.

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Internal Link Building is one of the most important aspects of SEO (Search Engine Optimization). This video will show you all the benefits of it.

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www.reachd.com Rodney Bartlett interviews Google’s Matt Cutts at Pubcon 2007 in Las Vegas. Matt had some excellent tips for small business owners and answered a few great questions.

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Optimizing your website so you will obtain a high search engine results position is what SEO Techniques are all about. It is reported that 65% of all websites visited start with a search from a search engine.

What is Organic Search Engine Optimization? Simply put, it is designing each page to not only be pleasing for the users to read but also pleasing for the spiders. Always keep in mind that a good measure of a siteâ??s importance is the usefulness of the information to the users.

There is no need to go to some overpriced firm to get your site ranked well in the search engines as most of theses techniques can be accomplished by anyone with a basic knowledge of HTML. Organic Search Engine Optimization will help your page rank well and drive traffic to your site without the expense of using PPC programs or placing banners all over your site as well.

There are no tricks here, just a bit of work and some time. So let’s get started by reading the following list of Organic Search Engine Optimization Techniques!

1. Domain & File Names:

Choose your site domain name that contains words from your primary keyword phrase. Your domain name should also be easy to spell and easy to remember. You can also try to use your keyword or keyword phrase as the name for the actual filename of the page you are creating as well.

2. Keyword Phrases:

Use keywords that are being searched for. You can check your keyword phrases with either the Overture Search Term Suggestion Tool or the Overture Keyword Popularity Tool to find out how often they are being searched and then incorporate these phrases into your content. You can also look at Google AdWords Keyword Suggestions for suggestions for different keyword phrases.

3. Keyword Density:

Keyword density is a very important part of search engine optimization. Keyword density is the percent that your keyword or keyword phrase are of your web page text. You may want to look that your competition to see what keyword density they are using. Too high of a keyword density will be considered search engine spam and can get you blacklisted. A good measure of keyword density is between 3 and 7 percent. Your keywords should be toward the top of your page and your keyword phrase can be in either every paragraph or every second paragraph depending on your paragraph length.

4. Bad Techniques:

Bad search engine optimization techniques can get you blacklisted from a search engine. Some techniques that are considered spam are cloaking, invisible text, tiny text, identical pages, doorway pages, refresh tags, link farms, filling comment tags with keyword phrases only, keyword phrases in the author tag, keyword density to high, mirror pages and mirror sites.

5. Title & Meta Description Tag:

Construction of your title tag is one of the most important things you need to do. Each page should have a different title with 2 or 3 of your keyword phrases at the beginning. When search engine results are displayed the title is the first thing people see. Below the title is a description which will be either be taken from your meta name description content=”Description phrase” or from the first sentence on that page. Your description should also have 2 or 3 of your keyword phrases at the beginning as should your first sentence. You should have a different title, description and first sentence on each page. You many also what to try shorter titles with only one keyword or keyword phrase as this will raise you keyword relevance.

6. Meta Keywords Tag:

The meta keywords tag is not as relevant as it used to be and some say Google doesn’t ever look at it anymore, but put it in anyway.

7. Author & Robots Tags:

The Author Tag should contain the name of the company that owns the site. This tag will help you get a #1 position for your company’s name.

Use a generic Robots Tag on all pages that you want indexed. This instructs the robots to crawl the page. The following is the generic robots tag.

8. Quality Content:

Quality content will bring people back and as people always want to tell others about a good thing it will get you forward links from other sites. Your content should be written with your keyword phrases in mind

9. Quantity Content:

The more the better. Just remember your content will need to be both quantity and quality.

10. Changing Content:

You can do this by hand or with a script. For example you can have a php script that draws five paragraphs from a pool of twenty paragraphs when the content is different each time the php page is accessed. By creating dynamic pages with a script randomly drawing different content from a database, you can get several different home pages indexed by Google and optimize for several different keyword phrases.

11. Avoid Dynamic URLs:

Are your pages served via php, asp, or cf? Some search engines may have a problem indexing them. Try to create static pages whenever possible. Avoid symbols in your URLs like the “?” that you will often find in php, asp or cf pages.

12. Frames:

Many search engines can’t follow frame links. Make sure you provide an alternative method for the search engines to enter and index your site.

13. Site Map:

A good menu system is really a site map. A well constructed menu system that is on each page and contains a link to every page on the website is all you need.

14. Site Themes:

All of the top 3 search engines look for site themes or a common topic when they crawl a website. If your site is about one specific topic you will rank better than if you have more than one theme or topic on your site. By using similar keyword phrases in each page the search engines will detect a theme this will be to your advantage.

15. Site Design:

You may think, â??what does site design have to do with organic search engine optimizationâ?? Well if your website has a bad color scheme that is hard to read, is not organized, is a cheesy looking site, then all of your site optimization has been a waste of time. Make your site attractive to the viewer, make things easy to find, have you graphic header and menu bar the same place on each page. These things will keep your visitors on the site and bring them back. A well optimized site with a high search engine results position that is ugly and is hard find information on, will not keep the visitors your optimization has brought to the site. Use W3C Link Checker to make sure all your page links are good. If you have broken links on your site this can effect the ranking you are given. Put a proper doctype on each page. If you don’t have a proper doctype on each page Internet Explorer will go into quirks mode and display it different. Use The W3C Markup Validate Service to verify that your pages are Validate HTML or XHTML code. The W3C validation will verify that your HTML or XHTML is not broken. This validation shows you any broken code that could keep your webpages from displaying properly in all the different browsers and browser versions.

16. Separate Content & Presentation:

Put all your presentation code into Cascading Styles Sheets (CSS). This separates the presentation from the content and makes your html files up to 50% smaller. It is reported that the search engine bots prefer this and the more content you have compared to presentation in your file, the better you get rated. Read why tables for markup are stupid for an overview.

17. Robots.txt File:

While this file is not really required it should be included so that the search engine bots don’t get 404 errors when they look for it. Just include the following 2 lines and drop it in the root.

User-agent: *

Disallow:

For more help with Organic Search Engine Optimization, please visit Help My Pagerank

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Top Ten Optimization Tips

Domain Age

According to the current USPTO, Google is giving too much preference to the domain age. The older the better. If you have a new domain then try to book that for long period.

Deisgn of the Web Site

The simpler the website design the better. Say no flash and java scripts. Keep close to HTML 3.2 if you can. Spiders like eating HTML 4.0 and XML. Follow all the factors of usability and accessibility so that you site can serve easy, better and simple navigation for your visitors. Make your webpage validate according to the standards of W3C.

Size of your web page

The smaller the page sizes the better. Keep your page size under 15K-20K including images if you can. As I mentioned smaller the better keep it up to 5k if you can. I know it’s a tough job. Use small gif images according to DDA act and follow the rule Of one topic one page hope this can reduce your page size.

Keyword Research

First understand your business and your target visitors, then start researching over the key phrases. There are various tools for keyword research. Go for Wordtracker and Overture.

Web Page Content

The Content of the web page should not be more then 200 -250 words. As per the survey no visitor stays on the page for more then 10 sec in the first phase of surfing. Make your content spicy and interesting so that you can retain your visitor and increase your sessions. The keyword density should be 5%-7% out of these 250 words.

Prominence Positioning and proximity of the Keyphrase

Use Keyword once in title, once in description, once in heading with the H1 Tag Once in the url considering the usability factors, once high on the page, once in italic and Make the density 5-7% out of 200 words. Don’t make your content summary of poison words for Google, so no spelling mistakes.

Outbound Linking Structure of the Web site

As considering the trust rank algorithm give one or two good link from you web page. The outbound links should be TLD and should be valuable resource for your visitors.

External Linking Structure of the Web Site

Say no to irrelevant reciprocal linking. Do quality and highly relevant reciprocal
linking for your web site. Try to achieve the one way back links through paid and free directory submissions. Go for the listing in Demoz.

Do Submissions

Submit you main website on Google, MSN, Yahoo, TEOMA,Wise Nut individually.

Website Monitoring & Analysis

Get a high quality referrer checker or web analytic software that can help you to analyze the performance of your web site.

Offer some viral on your website

Use email a friend, forums, message post and mailing lists to populate your sites Offering.

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